It’s a tale that’s more than a century old.
Kids want to earn some extra cash — to buy whatever it is kids buy these days (are yo-yos still cool?) — so they decide to sling some lemonade on their street.
They hit up their parents for supplies, whether it’s fresh lemons or that powdery stuff we all know and love, and slave away to make the best lemonade their cul-de-sac has ever seen.
If they’re serious lemonade sellers, they might have a fancy set-up, or they could be like 8-year-old me and drag the living room coffee table out to the sidewalk.
They go through all of this trouble, with dreams of dollar bills dancing through their heads, only to be shut down by The Man.
That’s right, kids across the country are getting hit with cease-and-desist orders and slapped with fines for running lemonade stands without proper permits.
In 2015, authorities closed down two sisters in Texas for selling lemonade without a peddler’s permit. Three girls in Georgia had their lemonade dreams squashed because they didn’t have a business license, peddler’s permit or a food permit. Yikes.
Country Time Lemonade is sick of it and ready to fight the good fight.
Country Time Takes a Stand
The popular lemonade brand known for its powdered mixes is standing up for budding entrepreneurs everywhere by offering “Legal-Ade.”
If city officials shut down or fine a lemonade stand this summer, Country Time Lemonade will provide the operators reimbursement of up to $300.
Not only will the company cover the costs of any fines incurred from 2017 through this summer, it will also reimburse lemon-preneurs who apply for proper permits before setting up shop.
To apply for reimbursement, a parent or legal guardian can head over to Country Time’s Legal-Ade website. Just upload a photo of the fine or permit and have the kiddos describe what their lemonade stand means to them.
The site says that payments will be made throughout the summer, until hitting the limit of $60,000.
But that’s not all: Country Time posted a video on Twitter that vows to donate $1 for every retweet — up to $500,000 — to offer Legal-Ade to kids next summer and beyond.
Lemonade stands are not only a great way for kids to earn extra cash but also a learning experience. They can teach math, customer service, supply-and-demand and, our favorite, how to handle money.
So don’t let the fear of fines or a visit from the local police deter you or your kids from taking on this venture.
I think Country Time said it best on its site: “Life doesn’t always give you lemons, but when it does, you should be able to make and share lemonade with the neighborhood without legal implications.”
Kaitlyn Blount is a staff writer at The Penny Hoarder. Her mom hated it when she took the coffee table on the sidewalk.
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